While travelling if you are lucky enough to grab a window seat then don’t close your eyes and take a nap. Watch those giant size hoardings installed at the two sides of the streets.
You will watch advertising on hoardings for fast moving consumer goods, electronic gadgets and many more things. These advertisements convey a message to the readers. Tag lines which speak about the product is displayed with the aim to attract the people. When you come across such punch lines please think over it. It is these tag lines which leaves a positive impact about the product. NOKIA – connecting people is an example
A day will come in your life when you work for a company and will be asked to come up with a tag line to promote the new product. In future if you opt to develop your career in advertising field then this will be a routine responsibility. Why don’t you start experimenting today? Be creative…think .think and think.